The iPhone 17 Pro Max is Coming: Here’s What to Expect and When
Apple fans are on high alert as September approaches, the traditional month for the company to unveil its latest smartphones. Rumors suggest that this year’s lineup will include the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max, along with a brand-new, ultra-thin model reportedly called the iPhone 17 Air. We’ve been gathering details about what’s coming, from the official announcement to when you can actually get your hands on one.
According to various sources, including reports based on information from German mobile carriers, the official unveiling event is expected to take place on Tuesday, September 9. This aligns with Apple’s usual schedule of holding its major product announcements in the second week of September.
Following the keynote event, pre-orders for the new devices are anticipated to begin on Friday, September 12, with the phones officially becoming available in stores and for delivery on Friday, September 19.
The new phones won’t be the only thing on display. The event is also expected to feature the Apple Watch Series 10, the Apple Watch Ultra 3 (rumored to have an even larger display), and possibly a third-generation Apple Watch SE, as well as new AirPods Pro 3.
As for the iPhone 17 Pro Max specifically, analysts are predicting some major changes. The phone is rumored to feature a larger 6.9-inch OLED display, be powered by a new A19 Pro chip, and come with a significant camera upgrade. Reports also suggest a potential price increase, which may be offset by a boost in the base storage to 256GB. With all these new features and a new, more efficient design, the iPhone 17 Pro Max is shaping up to be a serious contender in the high-end smartphone market.

